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Talent & Commercial Partnerships

Strategic representation, commercial deal negotiation, and brand-aligned campaign delivery for elite talent.

Endorsements • Licensing • Deal Structuring • Campaign Oversight

For Brands — Partner With Talent
For Talent — Explore Representation

We partner with elite talent and leading brands to build, negotiate, and manage commercial endorsement partnerships. Our team oversees the full commercial cycle — from deal structuring and usage rights, to communications, creative alignment, and execution oversight — ensuring strong brand fit and measurable value for all parties involved.

WHAT WE DO

Talent Commercial
Representation

Brand Partnership
Strategy

Deal Structuring
& Negotiation

Usage Rights
& Licensing

Campaign Creative
Oversight

Brand & Messaging
Alignment

Content Approvals &
Talent Coordination

Community & CSR
Activation Support

FEATURED TALENT

Featured Talent:

Ronwen Williams

Don Digital manages commercial partnership strategy for South African football captain Ronwen Williams — ensuring brand alignment, commercial value, and campaign integrity across every engagement.

CASE STUDIES

INNOVATIVE SOLUTIONS

Campaign 1:

Castle Lager

Castle Lager — Rebrand Launch Partnership

Secured Ronwen Williams as a keynote speaker for Castle Lager’s national rebrand launch event at Kitcheners in Johannesburg. Managed commercial terms, aligned messaging with the brand’s repositioning, and coordinated approvals and deliverables to ensure a premium, culturally authentic presence on a milestone occasion for the Castle brand.

Key Roles:

  • Strategic negotiation & commercial terms
  • Talent engagement & speaking role acquisition
  • Message & brand positioning alignment
  • Talent coordination, approvals & delivery management

INNOVATIVE SOLUTIONS

Campaign 2:

Jungle Oats

Jungle Oats — National Brand Partnership

Led commercial negotiations and creative approvals, aligning talent values with a purpose-led national campaign focused on discipline, performance, and youth inspiration.

Key Roles:

  • Structuring & Negotiation
  • Creative Review & Approval
  • Content & Usage Management
  • Brand Messaging Alignment

WHY WORK WITH US

Why Talent &
Brands Choose Us
  • Corporate-grade negotiation & deal architecture
  • Brand alignment & reputation protection
  • End-to-end partnership & communications management
  • Proven integration of brand, culture, and community
  • Measurable commercial & brand impact
  • Selective roster = premium positioning & attention

Get In Touch

kash@dondigital.co.za

 

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